changing consumerism by improving visibility for sustainable brands
BA Communications +
MA Global Sustainability +
AWAI Certified Copywriter
As an AWAI-verified copywriter, I‘m equipped with masterful, proven tools and techniques to effectively elevate the competitiveness and success of your ethical brand. Let’s strengthen your messaging, increase your visibility, and define the benefits of your brand, so potential consumers don’t have to guess why you’re better.
copywriting
If you don’t have the experience or familiarity with good copywriting, you could be wasting valuable time trying to create it in-house and worse- missing an opportunity to capitalize on your platforms. A trained copywriter can help with anything that requires persuasive writing- from SEM ads to monthly newsletters to email marketing campaigns.
website audits
Wondering why your website isn’t getting visitors? Don’t know how to track what is effective? Not sure if the customer journey is engaging customers or turning them away? Your website is the digital face of your brand, and it needs to be effective. Schedule a website audit today to ensure you are making the most of your digital platform, and use your report to boost your website’s effectiveness.
product messaging
Are you in need of a writer to define your product in a compelling way? Do your products lack a digital personality? Are you overwhelmed by the time and brain power it takes to develop copy and content writing for packaging, brochures, web pages, videos, and beyond? Well, luckily for you, I love this stuff! If it needs writing, I’m on it.
content development
Struggling to find time to frequently and regularly develop the fresh website content needed to be relevant in desired SERPs so your customers can find you? Your website needs to be active and developed with strategic SEO to rank high with search engines. Get help blogging, updating web copy, and optimizing your online content to keep your site relevant and ensure each page is being crawled and indexed for visibility.
I know what your customers want because I am one.
I’m a writer by training, sustainability expert by education, and a sustainable product consumer by choice.